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Landing Page + Marketing

Sydney Property Group

A real estate team needed a high-converting landing page for lead generation.

Project type

Website

Engagement

Landing page and campaign support

Timeframe

10-day campaign sprint

Key outcome

31% lower CPL

Real estate landing page and marketing campaign mockup

Challenge

What the project needed

Paid traffic was landing on generic pages that looked credible enough but did not drive a clear next step for interested buyers and sellers.

Approach

How the work was structured

Created a focused landing page around one conversion goal
Tightened form structure and proof placement
Matched campaign creative to the landing page offer so the journey felt consistent

Measured outcomes

What improved after delivery

31%

lower CPL

1 page

focused conversion path

Business impact

Why the work mattered

Better alignment between ad promise and page content
Lower drop-off before form completion
A reusable template for future campaign pages

What We Did

Deliverables included in this project.

1

Landing page design

2

Lead capture form

3

Facebook ads creatives

Client perspective

"The page felt much clearer. We stopped sending traffic into a vague experience."

Director, Sydney Property Group

Real estate team

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